SARAH PENNYCOOK, DipM
Email Marketing Expert & CRM Consultant, specialising in premium fashion
Nice to meet you
Hi, I'm Sarah. I'm a London-based CRM consultant offering email marketing services to premium and sustainable fashion brands around the globe. Let me put my 15 years' experience to use in helping you optimise your email marketing channel - by crafting a powerful CRM strategy that not only drives revenue but increases customer retention and lifetime value.
Why email marketing?
Email marketing is one of the most cost-effective retention marketing tools, returning an average of $36 for every $1 spent, according to the Direct Marketing Association.
However, it's hard to know where to start, and it's easy to get stuck in a rut. If you know your email marketing should be working harder for your business and driving more revenue, or perhaps internal resource is an issue, let's chat.
Services
My most popular request from clients is to conduct an audit of your Ometria or Klaviyo account and use my 15 years' experience to provide actionable insights and strategic recommendations that you or your team can start implementing straight away. I also offer one-hour consultations. Find out more.
CURRENTLY UNAVAILABLE
CURRENTLY UNAVAILABLE
Available from September 2024
About me
- 15 years of email marketing experience; 11 in premium & sustainable fashion
- Certified Klaviyo Partner and fully versed in Ometria
- Postgrad Diploma in Marketing from the Chartered Institute of Marketing (CIM)
- First class BA (Hons) degree in English Language
- Certificates and courses in many other areas such as SEO, Google AdWords, Google Analytics, Photoshop, Copywriting (IDM) & HTML